I help ecommerce businesses scale through data-driven ecommerce strategy

10+ years scaling platforms for L'Oréal, H&M, Mastercard, and more. From platform selection to pricing engines — I bring strategic consulting to your ecommerce growth.

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Trusted by teams at

L'OréalH&MMastercardBvlgariDelhaizeLeroy MerlinWehkampInPostDHL

Services

End-to-end ecommerce consulting, from strategy to execution.

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Ecommerce Strategy & Platform Selection

Platform audits, migration planning, and tech stack recommendations to set the right foundation for growth.

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Conversion Rate Optimization

A/B testing, funnel analysis, and UX audits to turn more visitors into buyers.

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Analytics & Data Intelligence

GA4 setup, custom dashboards, and ETL pipelines so you can make decisions with confidence.

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AI & Automation Integration

AI-powered recommendations, chatbots, and workflow automation to scale without scaling headcount.

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Plugin & App Consultation

WooCommerce and Shopify app strategy — choosing the right tools without the bloat.

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Ecommerce Pricing Strategy

Dynamic pricing, unit economics, and monetization strategies that protect and grow your margins.

Selected Results

Real outcomes from real engagements.

$10M+ Enterprise Deals Enabled

Defined product vision and enterprise roadmap that enabled L'Oréal onboarding onto AI-powered influencer marketing platform.

Enabled L'Oréal onboarding as a flagship enterprise client, contributing to $10M+ in enterprise deal value. Campaign turnaround times dropped significantly through workflow automation. AI-powered creator discovery improved match quality, leading to higher engagement rates across L'Oréal's brand portfolio.

Influencer MarketingAI/MLEnterprise Strategy
10x Platform ARR Growth

Built product organization scaling AI influencer marketing platform from $2.5M to $25M ARR, with H&M as a flagship enterprise client.

Scaled platform ARR from $2.5M to $25M (10x growth) in under 3 years. H&M became a flagship client, leveraging the platform for large-scale creator campaigns. Team retention improved to 95%+ through performance frameworks and talent development programs.

Product StrategySaaS GrowthAI/ML
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